THE RAW SUGAR INITIATIVE: The Story Behind our Donation of 1,000,000 Bars of Soap.

At Raw Sugar living our mission is to change the world for the better – one small bar of soap at a time.

Founded on the belief that everyone deserves to love the skin they’re in and wake up with a smile on their faces, we are always looking for ways to positively contribute to the planet and its people. We believe that the smallest acts of kindness can make a real impact.

This year we’ve once again partnered with an incredible organization that is Direct Relief to donate TWICE as many bars of fresh soap than last year to those in need. That’s 1,000,000 fresh bars of soap to people in need.

Direct Relief is humanitarian aid organization, active in all 50 states and more than 80 countries. With a mission to improve the health and lives of people affected by poverty or emergencies all around the world, they operate the largest charitable medicine program in the United States. They also offer critical care to those who are affected by natural disasters and poverty. Their dedication for helping others, is an inspiration to Raw Sugar.
Together with Direct Relief, we decided to share our passion for clean, healthy, pure living. We want to lend a hand make a difference to the lives of those who are trying to get back on their feet.

At Raw Sugar Living, our philosophy is: it’s not just our social responsibility to help those in need, but it’s also a personal responsibility. Which is why we decided to launch the Raw Sugar Initiative, which donates a bar of soap to a family in need, for every product purchased.

People don’t always remember what you say, but they remember how you made them feel. If we can change how just one person feels, then it’s all worth it! Everyone deserves to feel loved and supported. We can only hope that our initiative is as infectious as the laughter and happiness it brings. Make a personal vow today, do a good deed. Whether it’s a small or grand gesture, it’ll surely put a smile on someone’s face.


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